Privacy Policy
This privacy policy describes how your personal information is collected, used and shared when you visit or make a purchase from www.picturesintheclouds.com
PERSONAL INFORMATION WE COLLECT
When you visit the site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as "Device Information".
We collect Device Information using the following technologies:
-"Cookies" are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
-"Log files" track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages and date/time stamps.
- "Web beacons", "tags" and "pixels" are electronic files used to record information about how you browse the Site.
Additionally when your make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address and phone number.) We refer to this information as "Order Information"
When we talk about "Personal Information" in this Privacy Policy, we are talking about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site.(including processing your payment information, arranging for shipping and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
-Communicate with you;
-Screen our orders for potential risk or fraud; and
-When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk or fraud (in particular, you IP address), and more generally to improve and optimize our site (For example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns)
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Big Cartel to power our online store--you can read more about how Big Cartel uses your Personal Information here: https://help.bigcartel.com/privacy-policy/. We also use Google Analytics to help us understand how out customers use the Site -- you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout/
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide your with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiatives's ("NAI") educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work/.
You can opt out of targeted advertising by using the links below:
-Facebook :https://www.facebook.com/settings/?tab=ads/
-Google : https://www.google.com/settings/ads/anonymous/
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance's opt-out portal at : http://optout.aboutads.info/
DO NOT TRACK
Please note that we do not alter our Site's data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information, will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
When deciding what the correct time is to keep the data or we look at its amount, nature and sensitivity, potential risk of harm from unauthorised use or disclosure, the processing purposes, if these can be achieved by other means and legal requirements.
For tax purposes the law requires us to keep basic information about our customers (including Contact, Identity, Financial and Transaction Data for six years after they stop being customers.
In some circumstances we may anonymise your personal date for research or statistical purposes which case we may use this information indefinitely without further notice to you.
CHANGES
This privacy policy may change or be updated from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
CONTACT US
If you'd like more information, have questions, comments or any other need to get in touch about our privacy policies please do so by email to: [email protected] or by post to: Pictures In The Clouds (FAO: Privacy Officer) 5 Cherry Grove, Goldthorpe, S63 9LE.